Branded content project with posting and promotion
Run with Demix
influencers
production
special project
We launched a nationwide competition with sports.ru to find a new running ambassador. A chatbot featuring Liza Pogudo assisted with registration, tasks, reminders, and rewards. The project was promoted through targeted Telegram ads, influencers, and social media posts.
Solution
Announce the launch of a new running collection and increase consumption and loyalty levels within the running community.
Task
Run with Demix
200,000+
participants joined the challenge
3 mln+
interactions with content
We got 25 000
user-generated posts with the campaign hashtag
200,000
new followers on social media channels
40 mln+
Total reach across all social media platforms
Let’s make a resonance here
Let’s make a resonance here
Let’s make a resonance here
Let’s make a resonance here
Contact Us
We are on social media
